Strategic Planning

Strategic marketing planning is the process that the operational and managerial staff of a company goes through to create and implement effective marketing strategies. Furthermore, making a solid marketing plan for any company requires a broad look at the company as whole, its financial and non-financial goals. Therefore, Lavan Marketing Agency considers stargazing marketing agenda as step zero to any marketing activity developed later upon.

Branding Development

A branding strategy helps establish a product within the market and to build a brand that will grow and mature. Moreover, brand development is the process of creating and strengthening your professional services brand. Likewise, to succeed in branding we must to realize the requirements of our clients. Thus, we can offer various services such as brand design, brand awareness and etc. in order to raise the competitive advantages of our customers in their industry.

Social Media

In terms of both content and media selection, we aid firms to develop proper content within the right context to participate in conversations that build sustainable associations with the audience. We use the full potential of all available social media platforms to reach out to the most target audience. Thus, this is something we can take completely off your hands or we can provide your social community manager with the right strategy for your audience.

Content Strategy

Content is becoming the keyword of any effective marketing plan. The importance of it is even more crucial when it comes to digital marketing that requires more diverse content due to the nature of its media. Formats can take anything from engaging videos, fun games and quizzes over to informative blogs and infographics. We are specialists in content creation which complements the online habits of our client’s target audience.

Creative Designing

Creative is the key word that should always be attached to content marketing. When you use creative content marketing you can start defining your brand in some pretty big ways. As the next step to make content appealing, we emphasize on creativity in content designing. This may translate into the body we embed the content in which can be videos, infographic, artwork and etc.

Search Engine & Conversion Rate Optimization

Besides designing professional websites, we also emphasize on optimizing the search ability of them. So we tend to utilize all available tools and techniques to optimize conversion rate of website with the goal to boost the traffic which will result in more financial returns. Hence, we work in tandem with clients to deliver a bespoke, tailored service, helping clients rank highly for search queries they want to rank for.

Web Solution

A website is the heart of a business and we take this seriously to ensure of developing a user friendly website that is also well designed. We are always up-to-date with the latest trends of this field to stay ahead. Therefore, we can create whatever from intricate and dynamic online portals and e-commerce stores, to simplistic but also modern sites in order to raise our Client’s brand and generate enquiries.

Digital Campaign

A digital marketing campaign is an online marketing effort put forward by a company to drive engagement, conversions, traffic, or revenue. The campaign ties in with the overarching goals of the organization and includes one or more digital channels in the efforts. Therefore, our firm by creating ideas and making proper strategies, try to run an efficient digital campaign in order to boost the client’s brand awareness.

Monitoring Strategy Tools

It is essential for the firms how they can evaluate their competitor’s operations. Thus, we offer monitoring strategy which is 24/7 and is based on our best tools such as ICONO square, INK 361, Social Bakers and also BA. DIGITAL platform (that is exclusively made by Lavan agency), which through this let us to monitor our clients and their competitor’s operations.

Reporting Strategy Tools

Your marketing strategy report can determine whether your company continues with an existing strategy or switches to another one. Thus, after conducting the monitoring strategy, by providing periodic (monthly or weekly) reports we inform our customers with the detail of operations.

Digital PR

Digital PR is the use of online trusted, independent, unbiased, third parties to positively influence a brand's target audience. In other words, digital PR is a tactic used by brands to increase their online presence through building relationships with key content writers to gain press hits and highly backlinks. Hence, in this case, we use either online or offline media to maximize effectiveness of communicating our message for various clients.

Telegram Management

Nowadays, with congestion of people joining social media applications and using them regularly/efficiently, the social media industry is bound to become bigger in the coming years. Additionally, Telegram is the most popular social messaging application in Iran currently with over 20 million users. Therefore, we offer some services for firms such as, setting up and managing Telegram channels, designing and creating Telegram sticker packages, developing Telegram robots and also executing Telegram campaigns.

Marketing Campaign

One of the key methods of attracting and keeping audiences engaged within social networks is by describing periodic campaigns through different occasions. We are able to develop opinions and describe various periodic campaigns for firms by surveying and researching the brand potential. In order to reach a greater audience, these campaigns may be executed online using ATL and BTL methods of promotion.

Instagram Management

It should be no point denying that, Instagram is the most popular social media platform in Iran with probably around 20M users. Therefore, we are managing the client’s Instagram accounts, track comments on their posts and monitor content. Also, we are creating and managing related hashtags and responding to direct questions in within 180 minutes from time of contact as well.

Video Marketing

One of the greatest pros of video marketing is that it’s highly visual and auditory, which means it’s easier for many users to remember than text-based content. When clients remember your video marketing content, they also remember your brand, which translates to more sales and leads efficiency for your business. Thus, in this case, we are able to produce various creative videos for publishing on social media which can be viral to attract more audience.

Influencer Marketing

Influencer marketing is an approach that seeks to maximize the effectiveness of efforts by targeting individuals who have a large following and whose opinions carry a lot of weight. Typically, the approach is applied in a social media marketing (SMM) context. Therefore, in this case, with providing a complete list of influencers in Iran, we are able to launch efficient marketing campaigns in order to enhance our customer’s engagement rates with its audience.